THE ROLE:

Manage client relationships and own development and execution of influencer program strategy
Design influencer recruitment strategies, content strategies, communication strategies, incentive strategies, and optimization strategies focused on monetization of content across social media
Customize strategies to each client’s unique goals and objectives
Analyze program data to spot performance trends and refine strategic approach
Negotiate media packages with influencers and contract longer-term agreements
Knowledge of partner marketing landscape including affiliate marketing
Lead a team to execute strategy
Self-starter able to balance competing priorities

TOP 5 JOB RESPONSIBILITIES:

PROGRAM STRATEGY & EXECUTION

Develop custom strategies and tactical plans for influencer programs aligned with client goals
Monitor program performance, budget spend, pacing in real time
Present strategic recommendations to course-correct performance/spend
Stay updated on influencer industry trends to optimize success

CLIENT SERVICE & COMMUNICATION

Provide superior client service as point of contact
Escalate issues or risks appropriately
Build trust through delivering outputs and communications in AP style
Maintain high client satisfaction and retention (average 8.5 client rating)

REPORTING & ANALYSIS

Use data strategically with accurate analysis shared with clients
Identify trends and provide insights/recommendations to meet/exceed goals
Analyze upper-funnel social analytics (impressions, engagement rate, CPM)
Analyze mid-to-lower funnel metrics (CTR, CVR, Revenue, ROI)
Educate clients on analytics if needed

INFLUENCER PARTNERSHIP OPTIMIZATION

Design recruitment, communication, content, incentive and optimization strategies for long-term partnerships driving lower-funnel value (site traffic, revenue)
Negotiate longer-term media packages and manage fixed fee investments when necessary
Address client questions on influencer alignment and ROI expectations
Train/coaching influencers on affiliate landscape best practices

PORTFOLIO MANAGEMENT

Manage multiple influencer marketing programs with strong organization/prioritization skills
Understand each client’s scope of work and deliver accordingly while pushing back strategically if needed
Identify new opportunities and resolve goal misalignments proactively

WHAT SUCCESS LOOKS LIKE:

By 2 months: Understand client goals/objectives; form strong client relationships; lead calls; own deliverables; familiar with AP tools/affiliate landscape; conduct 70% actions independently.
By 4 months: Manage portfolio with little guidance; conduct 90% actions independently; proactive problem-solving; analyze data regularly; meet KPIs profitably; maintain average 8.5 client rating.

QUALITIES OF THE IDEAL CANDIDATE:

Strategic innovative thinker with growth mentality
Strong data analysis skills to identify issues/opportunities
Ensures measurable results from influencer strategies/tactics
Translates data into actionable steps for clients
Superior written/verbal communication skills
Detail-oriented with ability to prioritize competing objectives
Confident in client meetings/difficult situations
Mature judgment with problem-solving ability
Accountable meeting deadlines/commitments
Comfortable managing change/ambiguity
Thrives in fast-paced environment bringing order to chaos
Collaborative in remote environment
Passionate about digital marketing/influencer space
Receptive to feedback from team/clients/partners

MINIMUM QUALIFICATIONS & SKILLS:

4+ years experience at influencer marketing agency or brand managing client/creator relationships
Strong understanding of full funnel influencer marketing including flat fee and affiliate payment models
Solid understanding of omni-channel/direct-to-consumer marketing with successful campaign track record
Advanced Excel skills (formatting, formulas, reports)
Excellent communication/presentation/pitching skills for clients
Working knowledge of digital marketing attribution
Preferred but not required: experience with CreatorIQ, Grin, Izea tools or Affiliate Networks/SaaS platforms like Impact, ShareASale, Commission Junction

-Bachelor’s degree or equivalent work experience

Ability to travel up to 15%

Benefits:

100% remote work for everyone
Group medical, dental, vision insurance (opt-out available)
401K with matching
Open Paid Time Off
Summer & Holiday Wellness Breaks in July and December
Volunteer and Birthday Time Off
Focus Fridays
Paid Parental Leave Benefits
Wellness, Technology & Education Allowances
Paid sabbatical leaves, donation matching etc.

Salary Range: -$70,000 - $85,000 depending on location and experience Additional Info: Acceleration Partners is an equal opportunity employer committed to diversity.