Communications Lead

AUNZ

Spotify is looking for a culturally fluent, strategically sharp, and creatively driven Communications Lead for Australia and New Zealand (AUNZ) to shape and share our story across the region. In this role, you'll lead the full spectrum of communications — consumer, corporate, trade, internal, and industry — with a focus on integrated, audience-first storytelling. You'll operate in a dynamic, global environment, collaborating across time zones, teams, and business functions. You'll work seamlessly with Spotify's global teams while staying deeply embedded in the AUNZ business, ensuring that our voice in the market is culturally relevant, locally resonant, and aligned with both local impact and global strategy. This role is based in Sydney, and reports to the Asia Pacific Head of Communications, based in Singapore.

What You'll Do

• Develop and execute an integrated communications strategy for AUNZ with a clear focus on elevating local creators across every channel and audience
• Act as the bridge between local priorities and global direction - plugged into Spotify's global comms network and ensuring AUNZ's voice is heard and aligned
• Champion the AUNZ creator economy across all facets of communications - from consumer and industry to internal and executive messaging
• Ensure Spotify's communications reflect our impact on the cultural and creative landscape of Australia and New Zealand
• Champion and protect Spotify's brand in AUNZ, ensuring it remains visible, desirable, and relevant to local audiences
• Lead earned-first, creator-centric campaigns that drive fandom, discovery, and loyalty
• Collaborate with content, marketing, and editorial teams to consistently spotlight homegrown artists, podcasters, and authors.
• Work with creators, tastemakers, and Spotify's own channels to grow cultural relevance and audience connection
• Build and maintain meaningful relationships with industry organisations, cultural institutions, and community partners across AUNZ
• Collaborate with internal teams to ensure communications genuinely reflect Spotify's commitment to the local creator ecosystem
• Represent Spotify's creator-first values in industry forums and through external partnerships
• Lead internal, corporate, executive, and B2B communications - ensuring clarity, creativity, and consistency across every message
• Partner closely with teams across Content, Marketing, Ad Sales and Leadership to support business goals and reinforce our impact in the market
• Drive internal communications that connect teams, foster culture, and keep AUNZ visible across the global Spotify ecosystem.
• Support executive visibility with high-impact messaging, media engagement,and thought leadership
• Manage PR agency relationships with precisionand creativity - delivering aligned,effective,and high-quality output

Who You Are

• You have at least 12+ years of experience in communications,

with a proven track record leading integrated campaigns across consumer, corporate,and industry contexts, ideally within music, media, tech, entertainment, or adjacent cultural sectors

• Experienced in navigating complex,

matrixed environments - you thrive in global organisations where proactive communication, cross-functional alignment, and stakeholder transparency are essential to success

• A strategic thinkerand adaptable storyteller,

fluent in earned media, executive comms, creator engagement, and integrated channel planning - tailoring narratives for multiple audiencesand platforms

• Creator-firstand culturally fluent - you deeply understandthe role creators playin shaping culture,and know howto elevate their voices through brand storytelling,

platform-native campaigns,and creator partnerships

• Curiousand future-facing - you're thinking about howthe evolving media landscape will reshape communicationsand storytelling
• Skilled instakeholder engagementand executive communications,

withthe gravitas to advise senior leadersandthe agilityto respond quicklyin fast-moving or high-stakes situations

• A connectorand low-egocollaborator - you build trustacross teams,

communicate clearly,and work cross-functionallyto align around shared goals

• Well-connected inthe AUNZ media,

creator,and cultural communities, with a strong understandingof the local landscapeand creative industries

• Genuinely passionate aboutthe role music,podcasting,and storytelling playin culture - energised bythe opportunityto champion local creatorsand connect themwith audiences aroundthe world
• A thoughtfuland creative managerof agency partnershipsand budgets,

with a sharp eyefor value, quality,and execution - ableto brief clearly,pushfor bold thinking,and deliver smart,effective results

Where You'll Be

• This role is based in Sydney,Austalia
• We offer youthe flexibilityto work where you work best! There will be somein person meetings,but still allowsfor flexibilityto work from home

Our global benefits

Extensive learning opportunities through our dedicated team GreenHouse. Flexible share incentives letting you choose how you sharein our success. Global parental leave six months off-for all new parents. All The Feels our employee assistance programand self-care hub. Flexible public holidays swap days off accordingto your valuesand beliefs.