Content Marketing Manager DACH

As Content Marketing Manager DACH, you own the regional content strategy and execution — from narrative and messaging to hands-on production and repurposing. You’ll be the go-to person for content quality and brand consistency in the DACH region, partnering closely with the regional go-to-market function and the global content team to drive measurable impact across pipeline, brand awareness, and organic visibility.

Responsibilities

Content Strategy & Roadmap (≈40%)

• Own and maintain the DACH content roadmap aligned with regional marketing priorities and commercial goals.
• Be the tone-of-voice guardian for DACH: ensure content is consistent with Tellent’s positioning and brand standards across channels
• Partner with the Regional Campaign Manager to develop campaign concepts and ensure every asset meets a high bar for clarity, relevance, and conversion.
• Partner with the Head of Marketing to support PR initiatives, turning brand moments into repeatable visibility and authority.

Content Creation & Management (≈40%)

• Create standout customer advocacy content (case studies, testimonials, quotes, video highlights, review narratives).
• Write and ship creative high-quality content across the funnel: emails, nurture flows, landing page copy, social posts, ad copy, event assets.
• Manage and brief freelancers/partners when needed (e.g., long-form assets, multimedia), including:
• clear briefs, outlines, messaging guidance
• editing, feedback, and QA
• delivery timelines and stakeholder alignment
• Repurpose PR coverage and brand moments into content bundles (blog, social, newsletter, nurture sequences, sales enablement snippets).

SEO & Evergreen Content (≈20%)

• Review, edit, and provide feedback on freelance-produced content (e.g., blogs,...