About Collectly

Collectly is a fast-growing healthcare technology company transforming revenue cycle management (RCM) through AI-driven automation. Millions of patients navigate inefficient billing systems every day, while providers face delayed payments, rising administrative burden, and operational complexity. Collectly applies artificial intelligence to automate workflows, accelerate cash flow, and modernize the patient financial experience; enabling healthcare organizations to operate more efficiently and focus on delivering care. Healthcare is a $4.9T industry and is adopting AI technology at 2.2x the rate of the rest of the economy. RCM is at the heart of this transformation as it has a clear and demonstrable ROI to our customers.

The Opportunity

We are hiring a Founding Product Marketing Manager to bridge the gap between our product, customers, and market. You'll own go-to-market strategy for product launches, build compelling messaging, and create content that showcases customer value and success. This role is perfect for someone passionate about storytelling, positioning, and enabling sales with the right narratives.

Key Responsibilities:

Develop positioning and messaging frameworks that clearly differentiate Collectly in the market.
Lead GTM plans for new product launches and feature rollouts, including messaging, collateral, and enablement.
Create high-impact customer marketing assets; case studies, testimonials, video spotlights, and customer stories.
Partner with Sales and Customer Success to amplify customer advocacy and expand adoption.
Drive voice-of-customer initiatives, gathering feedback and insights to inform product and marketing strategy.
Build and maintain sales enablement resources (battle cards, pitch decks, one-pagers) along with the support of head of sales enablement.
Analyze competitive landscape and market trends to refine Collectly's positioning.

What Success Looks Like:

Within the first 90 days:

Rapidly ramp on product, ICP (Ideal Customer Profile), competitive landscape - becoming deeply fluent in how we win.
Refine core positioning and upgrade key messaging and sales assets.
Deliver enablement used in active deals and stand up a repeatable GTM launch framework.
Identify gaps in positioning/selling & begin closing them.

Over two quarters:

Improved win rates & sales efficiency via stronger positioning/enablement.
Consistent high-quality product/feature launches.
Steady pipeline of customer proof (case studies & references).
Clear differentiated category narrative aligned across Product/Sales/Marketing.

Required Qualifications:

5+ years experience in B2B SaaS Product Marketing or Customer Marketing in SaaS healthcare tech environment.
Background in healthcare or RCM or EHR ecosystems preferred.
Strong storytelling ability translating technical features into clear customer benefits.
Experience building GTM launch plans & enablement assets driving adoption.
Exceptional written/verbal communication skills.
Comfortable interviewing customers; building case studies; creating advocacy programs.
Highly collaborative across Product/Sales/Marketing teams.
Familiarity with sales enablement tools/platforms preferred.

Alignment with Collectly's GTM Values:

Ownership mindset with humility; team-first approach.
Data-driven understanding impacting internal business & customers'.
AI-powered automation focus on solving harder problems for greater impact.
Resilience facing challenges head-on ('one with the Buffalo' philosophy).

Core Competencies:

Strong positioning/narrative development translating product into business value.
Deep understanding of B2B SaaS buying cycles & enterprise sales motion.
Ability to improve deal outcomes via messaging/enablement.
Data-driven mindset focused on measurable GTM impact.
High standards; strong ownership; bias toward action.
Thrives in fast-paced ambiguous environments.

Preferred Qualifications:

Experience supporting enterprise or mid-market sales teams preferred.
Familiarity with AI-driven or workflow automation products preferred.
Track record building customer proof (case studies & advocacy).

Benefits:

Unlimited PTO
Comprehensive health coverage: fully paid medical/dental/vision for employee & dependents
Equity opportunities via stock options
401(k) retirement plan with generous company match
Student loan support contributions
Competitive compensation ($150K - $185K)

Company Info:

Collectly is a fast-growing profitable healthcare tech startup founded in 2017 leveraging proprietary interfaces with electronic health record systems to improve patient financial experience. Over 300K patients engaged daily across thousands of US medical practices. Focus on accelerating/increasing patient cash flow; streamlining billing operations pre/post-service; providing best patient experience across demographics.