Founding Product Manager

About the role

About Bree

Bree is a consumer finance platform building faster, simpler, and more affordable financial services for Canadians who often live paycheck to paycheck. We operate in a massive market that’s historically been underserved by traditional financial institutions, and we’re building products that help customers access short-term credit with a transparent, user-first experience. To date, 500,000+ Canadians have signed up for Bree—and we believe we’re still early. We’re at an exciting intersection of product-market fit, rapid growth, and a clear path to becoming one of the most important fintech companies in Canada. We’re at 8-figures of annualized revenue, growing quickly, and profitable. We were part of Y Combinator (Summer 2021) and raised a $2M seed round shortly after.

The Role

We’re looking for Bree’s first Product Manager to steward our product through our next phase of growth. This is a hands-on role where you’ll drive outcomes end-to-end: identify the highest-leverage problems, translate them into crisp specs, ship quickly with engineering/design, and close the loop with measurement and iteration. Your job is to bring clarity and momentum: turn messy inputs (CX feedback, risk constraints, data, stakeholder requests) into a prioritized plan, then execute with high quality in a regulated, risk-sensitive environment. As our first PM, you’ll also help build our product operating system—how we intake feedback, prioritize, plan, execute, measure, and learn. This is a great role for someone who has shipped consumer product at speed, is extremely strong with data, and wants broader ownership across product strategy, execution, and cross-functional leadership.

What You’ll Do

• Own a core product area (you’ll start with one clear surface area, then expand scope as we scale)
• Build and maintain a prioritized roadmap grounded in measurable impact
• Turn ambiguous problems into PRDs/specs that engineering and design can execute quickly
• Partner deeply with Engineering, Design, Analytics, Underwriting/Risk, CX, and Compliance
• Define success metrics for every initiative and ensure clean instrumentation before launch
• Run tight launch loops: ship → measure → learn → iterate (fast, disciplined, and data-driven)
• Improve internal execution: help establish cadence and artifacts (weekly execution, quarterly planning,...