USD per year
Performance Marketing Lead, Paid Social, Display & Video
NA; Remote
About Superhuman
Grammarly is now part of Superhuman, the AI productivity platform on a mission to unlock the superhuman potential in everyone. The Superhuman suite of apps and agents brings AI wherever people work, integrating with over 1 million applications and websites. The company’s products include Grammarly’s writing assistance, Coda’s collaborative workspaces, Mail’s inbox management, and Go, the proactive AI assistant that understands context and delivers help automatically. Founded in 2009, Superhuman empowers over 40 million people, 50,000 organizations, and 3,000 educational institutions worldwide to eliminate busywork and focus on what matters. Learn more at superhuman.com and about our values here.
The Opportunity
We’re looking for a Performance Marketing Lead, Paid Social, Display & Video to lead our visual performance channels—Paid Social, Display, and YouTube—and accelerate growth across both desktop and mobile. You’ll manage a small but impactful team of channel specialists while staying close to the work yourself: shaping strategy, guiding execution, and continuously improving how we acquire and grow customers across key visual surfaces. You’ll build and scale performance levers through a data-driven creative testing framework, mobile app expansion, and incrementality testing, while owning the desktop acquisition strategy for these channels. You’ll also partner closely with Data Science, Product, Engineering, Creative, and Product Marketing to deliver cohesive, high-impact growth initiatives. This role is ideal for someone who loves being a working manager—splitting their time between mentoring others and diving deep into performance, experimentation, and analytics. In this role, you will:
- Manage and mentor 2–3 channel specialists, providing coaching on both channel strategy and career development while remaining a hands-on partner in day-to-day decisions.
- Lead performance strategy and guide on execution across Paid Social, Display, and Video to drive self-serve growth on both desktop and mobile.
- Own the mobile acquisition strategy for visual channels, including measurement, optimization, and experimentation across app campaigns and mobile inventory.
- Build and maintain a data-driven creative testing framework that connects creative concepts to performance outcomes (CAC, LTV, incrementality).
- Develop a unified cross-channel roadmap that aligns testing, budgeting, and learnings across Paid Social, Display, and YouTube.
- Partner with Data Science, Product, Engineering, Creative, and Product Marketing to design experiments, improve attribution and reporting,and translate insights into better creative and channel strategies.
- Monitor and communicate channel performance,surfacing opportunities,risk,and insights to leadership while driving toward LTV/CAC CPA incrementality goals.
Qualifications
- Has 6–8+ years of experience in digital/performance marketing with deep expertise in Paid Social Display Video across desktop mobile.
- Proven experience in mobile acquisition measurement (e.g., app campaigns MMPs SKAN mobile attribution creative optimization for app growth).
- Demonstrated ability to connect creative data channel strategy to drive measurable business outcomes (LTV/CAC CPA incrementality).
- Experience managing developing small team including coaching feedback performance guidance.
- Comfortable as working manager—able zoom into platform details performance diagnostics experiment design while owning long-term strategy.
- Strong analytical skills track record using data guide decision-making; familiarity SQL experimentation frameworks incrementality testing plus.
- Hands-on experience major performance platforms (Meta TikTok YouTube) working external partners vendors creative agencies.
- Highly collaborative experience partnering cross-functionally Creative Product Marketing Data Science Product Engineering.
- Values data-driven experiment-oriented working style embraces continuous improvement aligns MOVE statements culture.
Compensation Benefits
Superhuman offers all team members competitive pay along benefits package encompassing following:
- Excellent health care (including medical dental vision mental health fertility benefits)
- Disability life insurance options
- 401(k) RRSP matching
- Paid parental leave
- 20 days paid time off per year 12 days paid holidays per year two floating holidays per year flexible sick time
- Generous stipends (caregiving pet care wellness home office more)
- Annual professional development budget opportunities
Superhuman takes market-based approach compensation; base pay may vary depending location. United States: Zone 1: $152000-$209000 Zone 2: $137000-$188000
We encourage you apply
At Superhuman value differences encourage all apply especially those traditionally underrepresented tech organizations. We do not discriminate based race religion color gender expression identity sexual orientation ancestry national origin citizenship age marital status veteran status disability status political belief any other characteristic protected law. Superhuman equal opportunity employer participant US federal E-Verify program (US) also abides Employment Equity Act (Canada).
Superhuman offers a suite of AI-powered productivity tools including Mail, Grammarly, Coda, and Go that work in every app and tab to help users work faster, smarter, and more creatively. Their products include an email app that saves users 4 hours per week, an AI writing partner, an all-in-one AI workspace for teams, and a proactive AI assistant that integrates with many apps.
View Company Profile