USD per year
Product Copywriter
Job type Full-time Role Marketing Experience 1+ years Visa US citizenship/visa not required
About the role
We are looking for a Product Copywriter to advertise our products writing clear and engaging copy in websites, applications, and sales emails. Product Copywriter responsibilities include preparing promotional material for events, writing product descriptions and creating text for online advertisements. Along with your application, please submit samples of your work (either a portfolio or links to published articles.) Ultimately, you will ensure our product marketing content presents our brand in an accurate and compelling way.
About us
Prospa is building the operating system for 40m Nigerian entrepreneurs. With our mobile app business owners can open a business bank account in 5 minutes and get powerful tools to run a business (Invoicing, CRM, Inventory, e-commerce +More).
Responsibilities
- Write clear and compelling copy to describe products
- Create advertising texts for brochures and banners
- Work with designers on landing pages for new product features
- Craft sales pitch emails to pique potential candidates attention
- Ensure all content we produce is true to the product and consistent with our brand
- Collaborate with designers to create appealing graphics that complement text
- Conduct competitive research to identify our strong and weak points
- Promote product copy online (e.g. on social networks)
- Apply SEO principles to maximize reach to our target audience
- Update product descriptions as needed (both on our websites and other online resources)
Requirements and skills
- Proven work experience as a Product Copywriter, Copywriter or similar role
- Portfolio of published articles
- Excellent writing and proofreading skills
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Familiarity with online marketing campaigns
- Basic keyword search knowledge
- Time-management abilities
- BSc in Marketing or relevant field
About Prospa
Prospa is a neo bank for micro businesses in Africa. Our mission is to support African entrepreneurs in building financial prosperity.