USD per year
Senior Digital Fundraising Manager
We’re looking for a Senior Digital Fundraising Manager to join our growing team and lead strategic, multi-channel digital campaigns for mission-driven clients. This is a great opportunity for a digital marketing and fundraising expert passionate about helping impactful nonprofits reach their goals through creative, data-driven strategies. Interactive Strategies is a full-service digital agency in Washington, DC, known for its work with top nonprofits like Boston Children’s Hospital, Special Olympics, and the American Lung Association. Clients choose us for our innovation, storytelling, and results-focused approach across email, digital ads, and more. You’ll support national organizations making a difference, working both strategically and tactically. The ideal candidate is self-motivated, collaborative, and experienced in nonprofit fundraising or large-scale digital marketing, especially across email, ads, and analytics. This role will also contribute to the growth and mentorship within our marketing team. Responsibilities Talent and passion matter more to us than years of experience, but here are the abilities we are looking for:
- Create multichannel and integrated digital marketing strategies that engage our clients' audience and lead to successful conversion goals (donations, lead generation, etc.).
- Build strong client relationships through effective communication and project management.
- Plan and execute robust, creative and conversion-driven email campaigns.
- Collaborate with our design and content teams to develop creative concepts and campaigns that attract and engage.
- Work with our digital advertising team to implement and track best-in-class advertising campaigns across paid social, paid search, programmatic and connected TV.
- Optimize digital marketing and fundraising campaigns to maximize ROI across channels.
- Work within the marketing team to track, analyze and develop meaningful reporting for clients and proactively recommend next steps based on past performance.
- Conduct audits of our clients' digital marketing efforts to determine past performance and set benchmarks for future efforts.
- Evaluate emerging tactics and techniques. Provide thought leadership and perspective for adoption where appropriate.
- Research and stay up to date on what’s happening in and around the industry to learn about current content trends, develop unique ideas and anticipate consumer needs.
Requirements
- Bachelor’s or Master’s degree in a related field.
- 5-8+ years of digital marketing and/or digital fundraising experience (agency experience a plus but not required).
- Experience creating effective conversion driven strategies and campaigns that map marketing activities to steps in the user journey/funnel.
- Proven experience planning and deploying results-driven email marketing campaigns with some working knowledge of HTML/CSS.
- Experience working within a variety of email marketing platforms and tools.
- Strong understanding of digital advertising channels and how they can work together and with other digital channels to accomplish a variety of goals and conversion objectives.
- Strong analytical skills and data-driven thinking.
- Experience with reporting analysis and website analytics tools (e.g., Google Analytics, Google Tag Manager, etc.).
- Experience conducting digital marketing audits, providing detailed analysis and creating effective strategies based on data findings.
- Up-to-date with the latest trends and best practices in digital marketing.
- We are open to this being a remote position.
Qualities you bring to the table:
- Creative. You bring passion to your work and produce content that engage, motivate and inspire.
- Strategic. You understand that a strong digital marketing campaign is rooted in thoughtful storytelling.
- Intuitive. You're someone with that canny ability to always think one step ahead and see where the world is headed.
- Committed. You’re committed to valuing diversity and contributing to an inclusive working and learning environment.
- Confident. You're friendly, professional and poised, whether you're brainstorming with our team, writing content on your own or making client presentations.
- Passionate. You love what you do, give everything you've got and are continually seeking ways to grow in your craft.
- Curious If you don't know something, you strive to find the answer and learn new things.
- Friendly. You work well with the team and appreciate feedback. You contribute ideas in a positive manner. You're also a great listener.
Benefits We have a simple motto when it comes to company culture,"Everyone deserves to come to workand be happy." This means a few things: (1) we care as much about quality as we do about budgets,(2) we find the strengths in each employeeand nurture them,(3) we encourage a culture that values innovationand creative freedom,and(4) we want youto have fun while you’re at work. We may be an agency,but we understandthat you havea life outsideof your job. We allow our employees creative freedom.We treat themwith respect.We value their opinions. In that spirit,we offerthe following benefits:
- Company-sponsored health visionand dental insurance
- Pre-tax Flexible Spending Account (FSA)
- Profit sharing
-4 weeks of vacation/sick time from day one;5+ weeks at year3
- Company-paid short-termand long-term disability
- Company-paid lifeand AD&D insurance
-11 paid holidays -401k with company match - New business referral bonus - Professional development opportunities - Flexible work schedule - Pre-tax DC Metro SmartBenefits Salary Range $82 ,500 - $108 ,000(commensuratewith experience) A LITTLE ABOUT US We'rea well-respected interactive agencyin downtown Washington ,DC ,knownfor deep strategic thinking . We striveto cultivatea collaborative innovative environmentwhere people feel valued respectedand free topush creative boundaries —all while finding balance between work homeand life outsidethe office . Interactive Strategies isa certified LGBTBE businessandequal opportunity employerthat values workplace diversity . We believethat diverse voicesand viewpointsare criticaltoproducing great workand helpingour clients represent themselves effectively .
Interactive Strategies is a full-service web design agency and digital marketing firm serving Washington DC, VA, MD, and Charlotte, NC. They help clients answer tough questions through strategic web design and digital marketing. Award-winning agency.
View Company Profile