USD per year
SEO Lead
4-6 BANGALORE Full-Time
About Us:
We’re a fast-growing B2B SaaS company helping HR teams solve performance management and talent acquisition. With a solid foundation of organic traffic and a strong product-market fit, we’re now ready to scale our inbound pipeline through high-impact SEO strategies, especially at the bottom of the funnel. If you're excited about driving revenue through content and search, and want to own and evolve the SEO engine at a high-growth startup, this role is for you.
What You’ll Own
As our SEO Lead, you will be the go-to person for organic growth strategy, execution, and performance, with a sharp focus on revenue-driving traffic.
Your Responsibilities:
- BOFU Content Strategy & Execution: Develop and execute a strategy focused on getting traffic from bottom-of-funnel searches (comparison pages, solution pages, feature pages, use case content, etc.) to drive qualified pipeline and revenue.
- Keyword Research & SERP Analysis: Identify high-intent keywords across the buyer journey, especially commercial and transactional queries relevant to the US market.
- On-Page Optimization: Own the optimization of new and existing pages for search intent, technical performance, metadata, and user engagement.
- Content Collaboration: Work with content writers, designers, and product marketers to create and optimize SEO-friendly content that converts.
- Technical SEO: Partner with developers to ensure clean architecture, crawlability, indexation, internal linking, and Core Web Vitals compliance.
- Link-Building Strategy: Lead outreach and backlink acquisition strategies that improve domain authority and support key landing pages.
- SEO Analytics & Reporting: Monitor keyword rankings, traffic quality, conversions, and pipeline attribution using tools like GA4, Search Console, Ahrefs, and HubSpot.
What Success Looks Like
- Improved rankings and visibility for BOFU and commercial intent keywords.
- Organic becomes a key driver of MQLs and pipeline.
- Significant lift in high-intent traffic from the US.
- Strong collaboration with content, web, and product marketing teams.
- A scalable and documented SEO playbook and reporting framework.
What You Bring
- At least 4 years of SEO experience, preferably in a B2B SaaS or similar performance-focused environment.
- Proven track record of growing BOFU organic traffic and pipeline.
- Deep understanding of search intent, funnel stages, and content formats that convert in a SaaS context.
- Strong grasp of technical SEO, schema, crawlability, and site performance best practices.
- Excellent analytical skills and familiarity with SEO tools (Ahrefs, SEMrush, Screaming Frog, GA4, etc.).
- Experience optimizing for the US market, including understanding of search behaviour and competitive landscape.
- Experience working with WordPress or similar CMS.
- Understanding of conversion rate optimization (CRO) for SEO pages.
- A growth mindset and willingness to experiment, iterate, and own outcomes.
This job posting has expired and is no longer accepting applications.
Browse Active JobsPeoplebox.ai is an AI-powered talent management platform that helps manage candidate screening, performance, goals, employee engagement, and career development through a single intelligent platform. It offers configurable workflows, integration with HRIS, ATS, and talent systems, ease of use with no tech hassle, and dependable AI features. The platform supports ready-to-use integrations across databases, SaaS applications, HRIS, ATS, CRM, and more. Peoplebox.ai is fully GDPR-compliant and follows SOC-2 standards for data security.
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